Enshi Prefecture is located in the southwest of Hubei Province, at the intersection of Hunan, Hubei and Chongqing provinces (cities). It is adjacent to Qianjiang District of Chongqing in the west, Wanzhou District of Chongqing in the north, Xiangxi Tujia and Miao Autonomous Prefecture of Hunan in the south, Shennongjia forest area in the northeast and Yichang City in the East. Enshi Prefecture has a forest coverage rate of nearly 70%, and enjoys the titles of "forest sea in Western Hubei", "Central China medicine warehouse", "tobacco kingdom" and "selenium capital of the world".

  Due to Enshi's special geographical location and rich natural resources, tricycles are popular in Enshi and become one of the main means of transportation. At the same time, Enshi is located between Chongqing plate and Henan plate, two important production bases of tricycles. All tricycle brands pay special attention to Enshi market, and the market competition is extremely fierce.

  Before 2013, the brands in Enshi tricycle market were mixed, including well-known brands and many miscellaneous brands from Henan. The price of famous brands is high, but the quality is reliable; The price of miscellaneous brands is low, but the quality is not guaranteed. It has to be said that ordinary people were greedy for cheap, so the low-cost and miscellaneous cars were very popular in the market at that time. However, cheap goods are not good. When consumers buy miscellaneous cars and use them, they find that there are continuous quality problems, and they can't get good after-sales service, or even no after-sales service at all. They want parts, no parts, no maintenance.

  Nowadays, with the improvement of consumers' brand awareness, there are fewer miscellaneous cars in Enshi tricycle market. Consumers buy cars from well-known brands. However, with the decline of Enshi's total market, there are more and less monks. Therefore, the competition among brands is bound to be more intense.