With the rapid expansion of the electric tricycle market and the gradual renewal of consumers' consumption concept, China's electric tricycle is constantly on the road of self correction and self-improvement after years of development. From the development of a single variety to the current multi-function, multi style and multi power multi product form, from self-produced and self sold to the sales channels and logistics network all over the country, the electric tricycle industry chain has gradually expanded and stabilized. With the arrival of 2015, the electric tricycle industry has entered the second stage of development, from the initial growth stage to the 2.0 era of mature development stage.
This period of time is the key stage of the development of electric tricycles, which determines the overall trend of the industry and the future leading direction of products. It is also a new turning point of the industry. The industry competition at this stage will be more intense. If the early electric tricycle enterprise is a period of winning by price, then 2015 will be the stage of brand winning. At this important stage, major electric tricycle enterprises have gradually adjusted their development ideas and made their own judgment and development direction adjustment in the face of the acceleration of industrial development.
The heat of environmental problems will continue to rise, and the electric market will attract greater social attention. With the gradual expansion of the market, the electric tricycle market will develop more and more rapidly, and the relative policies will be more and more perfect. The "two sessions" is a key period for the formation of the basic ideas of the 13th five year plan, and it is expected that new opinions favorable to the industry will be launched. In the face of gradually improving laws and regulations, a large number of enterprises and consumer markets will be shuffled and sorted out, opening a new pattern for the electric tricycle industry.
It is expected that the competition and development of the electric market will be stimulated in 2015, and the development and upgrading speed of the industry will gradually accelerate. The relevant policies of battery will promote the power reform of electric tricycle industry, and the competition between lithium battery and lead-acid battery will also become a new game point for electric tricycle enterprises.
Now it seems that the arrival of the era of electric tricycle 2.0 will be a new starting point for the industry, and both industries and enterprises will move in a new direction. The brand competition of electric tricycle enterprises will gradually intensify, prompting the brand reshuffle in the industry. Industries look forward to renewal, enterprises look forward to innovation, and the consumer market will determine the new pattern of enterprise brand positioning. The development trend of electric tricycle industry in 2015 is worth looking forward to.
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